Media Buyer & Paid Search Professional needed! Digital Advertising Division
Local Marketing Association Digital Advertising Analyst
Stability meets Agility. CDK is one of the largest technology providers to the automotive industry, with more than 26,000 dealer sites in over 100 countries and nearly 9,000 employees worldwide. From engineers to architects, we're hiring to support our growth and yours. GreenLight Your Career.
CDK is hiring a LMA Digital Advertising Analyst! If you possess PAID SEARCH experience and some prior MEDIA BUYING experience we want to hear from you!
As an Advertising Analyst you will execute multi-channel digital advertising campaigns, and will be responsible for achieving established performas. The Advertising Analyst utilizes advertising expertise to achieve desired performance including pay per click search engine optimization as well as keyword analysis, geographic targeting, campaign optimization, and custom ad and display updates.
* Monitor and analyze campaigns and make regular proactive changes to improve performance
* Provide campaign proposals and custom results presentations
* Apply advanced knowledge of general Digital Marketing and specific Search Engine Marketing best practices
* Gather, analyze, and organize complex information, conduct comparative analyses, make recommendations supported by identified facts, and present clear recommendations to internal clients
* 2+ years client relationship management experience required
* 4+ years paid search experience required
* 4+ years digital marketing experience required
* Advanced Excel skills required, PowerPoint skills strongly preferred
* Bachelor's degree in marketing, communications or related field highly preferred
* Demonstrated ability to maintain poise under stress and to respond quickly, logically, and patiently to questions or requests
* Google AdWords Certified
CDK Global is an Equal Opportunity Employer; Minorities/Women/Veterans/Disabled. We believe that diversity in all aspects of business leads to strength.